Role
Industry
Year
Process: Grounded in Research, Shaped by Constraints
I worked under tight hackathon timelines, so our process combined deep research with rapid internal testing. With no bandwidth for external user research, I leaned on secondary research and industry patterns to validate ideas quickly.
To ground the solution in reality, I led research efforts by:
Studying blockchain ticketing use cases across transport and events.
Benchmarking wallet authentication and QR-code validation flows.
Collaborated closely with engineers to align on ASA minting and smart contract mechanics.
Ran iterative internal test cycles, refining flows and interactions under time pressure.
Benchmarking NFT-based ticketing platforms and common Web3 UI patterns.
Challenges & Learnings
As the sole designer, I had to quickly interpret blockchain-specific requirements, translate them into intuitive workflows, and adapt based on rapid team feedback during the hackathon. This experience reinforced the value of clarity, speed, and prioritization when building in emerging technologies.
I stripped back technical jargon and rephrased wallet and contract interactions into familiar, user-friendly copy.
IWith no external testers, I led internal feedback loops that helped refine ticket filtering, wallet modals, and admin tools within the hackathon timeframe.
I learned to ground blockchain features (NFTs, smart contracts) in familiar UI patterns so the product felt new but not intimidating.
Solution: A Seamless End-to-End Ticketing Experience
FluxTrail transformed complex blockchain mechanics into a rider-friendly product. The solution rested on three pillars: decentralization, accessibility, and flexibility.
Decentralized and Transparent: Each route operates through its own smart contract, removing central authorities and reducing fraud.
Accessible and Low-Cost: Payments in Algos kept fees low and made tickets available to underbanked users.
Flexible, Shareable Tickets: NFT-based tickets could be securely shared or resold until used, then automatically frozen in the wallet.
How It Works
Route Creation: Transport companies create routes with details like departure, arrival, medium, and price. Each route generates a unique smart contract.
Ticket Purchase: Riders select a route and interact with its contract to buy. After blockchain verification, an NFT ticket is issued to their wallet.
Ticket Usage: Tickets remain transferable until validated. Once used, the contract freezes it, and users can later burn the ticket to clean up their wallet.
Key Features
Smart contracts for transparent route management.
NFT-based, transferable tickets.
Instant, secure payment validation.
Burnable tickets to keep wallets organized.
Results & Impact: Recognition and Real-World Potential
FluxTrail went beyond design exploration and earned validation in the field:
Secured a winning position at the Algorand Nigeria Hackathon, with funding to further develop the idea.
Reduced fraud risk through blockchain-backed validation.
Enabled anonymous travel with no personal data collected.
Simplified admin workflows for multi-route management.
Positioned to scale across multiple cities and providers within the Algorand ecosystem.
